Apple is on a hardware-launching bonanza ahead of its big TV announcement

Apple went on its hardware-launching bonanza to clear out time during a launch event planned for next week. But Apple’s hardware bonanza this week suggests a different focus for next week’s event — a new approach that looks increasingly unlikely to include new hardware products customers can buy when the event is over. Apple will soon launch a streaming video service, CNBC reported last month, which includes free original TV shows as well as a subscription platform for media companies to stream


Apple went on its hardware-launching bonanza to clear out time during a launch event planned for next week. But Apple’s hardware bonanza this week suggests a different focus for next week’s event — a new approach that looks increasingly unlikely to include new hardware products customers can buy when the event is over. Apple will soon launch a streaming video service, CNBC reported last month, which includes free original TV shows as well as a subscription platform for media companies to stream
Apple is on a hardware-launching bonanza ahead of its big TV announcement Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-21  Authors: kif leswing, getty images, todd haselton
Keywords: news, cnbc, companies, ahead, ipad, video, launch, apples, services, week, subscription, hardwarelaunching, announcement, bonanza, big, apple, hardware, products, tv


Apple is on a hardware-launching bonanza ahead of its big TV announcement

Apple has announced four new products so far this week, an unusual spree of releases for the technology giant which usually prefers to reveal new products as part of a flashy stage show. This week’s announcements of new versions of the iPad Mini, the iPad Air, the iMac and Apple’s AirPods were made quietly, through press releases posted early in the morning.

Apple went on its hardware-launching bonanza to clear out time during a launch event planned for next week. On Monday, instead of spending time talking about incremental hardware updates, Apple now has an entire presentation’s worth of time to make its pitch to consumers about why its online subscription services are worth buying.

The new products announced by Apple aren’t the company’s major product lines. The new iPads are updated versions of previous models, the new iMac models got slightly faster Intel and AMD chips, and the new AirPods gained battery life and wireless charging support. While the updates aren’t groundbreaking, they are nice — CNBC’s review of the new smaller iPad said it was a “great device at a fair price.”

Apple has invited journalists, movie stars and industry analysts to its Cupertino, California, headquarters on Monday. Historically, the company likes its new hardware to be the focus of its launch events. But Apple’s hardware bonanza this week suggests a different focus for next week’s event — a new approach that looks increasingly unlikely to include new hardware products customers can buy when the event is over.

Instead, Apple will discuss products that aren’t hardware. Apple will soon launch a streaming video service, CNBC reported last month, which includes free original TV shows as well as a subscription platform for media companies to stream content through Apple’s TV app on iPhones, iPads and the Apple TV.

Apple is also expected to release a subscription news service as part of its Apple News app. Code snippets discovered in a recent version of iOS, the iPhone’s operating system, suggests that magazine and news content will be bundled into a single subscription. Last year, Apple purchased Texture, a start-up which sold a similar digital magazine bundle for $9.99 per month.

Some investors and analysts remain skeptical about Apple’s push into online subscription services, which has been discussed at length by Apple’s leadership in a corporate context, but has not been pitched directly to consumers. Apple CEO Tim Cook said in January that iPhones in usage fuels the company’s growing “services” business, which accounted for $10.9 billion in revenue in the most recent quarter, and includes subscription products like Apple Music and software from the App Store, as well as revenue such as fees collected from Google.

“While new video and/or news products might help to increase iPhone stickiness, they seem unlikely to make much of an impact on Apple’s bottom line,” Goldman Sachs analyst Rod Hall wrote in a note distributed to clients on Monday.

But while Apple may need to sway shareholders and investors, it’s also looking to position its new subscription services as products that customers want to buy and its new video content as programming that people can’t miss seeing.

There are still more products that could be announced this week, like Apple’s long-delayed AirPower wireless charger. There have also been rumors that Apple could update the iPod Touch for the first time since 2015.

By launching a slew of new gadgets in the week before its big launch, Apple has cleared more time to discuss its video and news products, and it is taking a chance that shiny new gadgets aren’t the only thing that Apple can make its customers covet.

WATCH: Apple’s new iPad mini review — a powerful and compact tablet


Company: cnbc, Activity: cnbc, Date: 2019-03-21  Authors: kif leswing, getty images, todd haselton
Keywords: news, cnbc, companies, ahead, ipad, video, launch, apples, services, week, subscription, hardwarelaunching, announcement, bonanza, big, apple, hardware, products, tv


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Apple is on a hardware-launching bonanza ahead of its big TV announcement

Apple went on its hardware-launching bonanza to clear out time during a launch event planned for next week. But Apple’s hardware bonanza this week suggests a different focus for next week’s event — a new approach that looks increasingly unlikely to include new hardware products customers can buy when the event is over. Apple will soon launch a streaming video service, CNBC reported last month, which includes free original TV shows as well as a subscription platform for media companies to stream


Apple went on its hardware-launching bonanza to clear out time during a launch event planned for next week. But Apple’s hardware bonanza this week suggests a different focus for next week’s event — a new approach that looks increasingly unlikely to include new hardware products customers can buy when the event is over. Apple will soon launch a streaming video service, CNBC reported last month, which includes free original TV shows as well as a subscription platform for media companies to stream
Apple is on a hardware-launching bonanza ahead of its big TV announcement Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-21  Authors: kif leswing, getty images, todd haselton
Keywords: news, cnbc, companies, ahead, ipad, video, launch, apples, services, week, subscription, hardwarelaunching, announcement, bonanza, big, apple, hardware, products, tv


Apple is on a hardware-launching bonanza ahead of its big TV announcement

Apple has announced four new products so far this week, an unusual spree of releases for the technology giant which usually prefers to reveal new products as part of a flashy stage show. This week’s announcements of new versions of the iPad Mini, the iPad Air, the iMac and Apple’s AirPods were made quietly, through press releases posted early in the morning.

Apple went on its hardware-launching bonanza to clear out time during a launch event planned for next week. On Monday, instead of spending time talking about incremental hardware updates, Apple now has an entire presentation’s worth of time to make its pitch to consumers about why its online subscription services are worth buying.

The new products announced by Apple aren’t the company’s major product lines. The new iPads are updated versions of previous models, the new iMac models got slightly faster Intel and AMD chips, and the new AirPods gained battery life and wireless charging support. While the updates aren’t groundbreaking, they are nice — CNBC’s review of the new smaller iPad said it was a “great device at a fair price.”

Apple has invited journalists, movie stars and industry analysts to its Cupertino, California, headquarters on Monday. Historically, the company likes its new hardware to be the focus of its launch events. But Apple’s hardware bonanza this week suggests a different focus for next week’s event — a new approach that looks increasingly unlikely to include new hardware products customers can buy when the event is over.

Instead, Apple will discuss products that aren’t hardware. Apple will soon launch a streaming video service, CNBC reported last month, which includes free original TV shows as well as a subscription platform for media companies to stream content through Apple’s TV app on iPhones, iPads and the Apple TV.

Apple is also expected to release a subscription news service as part of its Apple News app. Code snippets discovered in a recent version of iOS, the iPhone’s operating system, suggests that magazine and news content will be bundled into a single subscription. Last year, Apple purchased Texture, a start-up which sold a similar digital magazine bundle for $9.99 per month.

Some investors and analysts remain skeptical about Apple’s push into online subscription services, which has been discussed at length by Apple’s leadership in a corporate context, but has not been pitched directly to consumers. Apple CEO Tim Cook said in January that iPhones in usage fuels the company’s growing “services” business, which accounted for $10.9 billion in revenue in the most recent quarter, and includes subscription products like Apple Music and software from the App Store, as well as revenue such as fees collected from Google.

“While new video and/or news products might help to increase iPhone stickiness, they seem unlikely to make much of an impact on Apple’s bottom line,” Goldman Sachs analyst Rod Hall wrote in a note distributed to clients on Monday.

But while Apple may need to sway shareholders and investors, it’s also looking to position its new subscription services as products that customers want to buy and its new video content as programming that people can’t miss seeing.

There are still more products that could be announced this week, like Apple’s long-delayed AirPower wireless charger. There have also been rumors that Apple could update the iPod Touch for the first time since 2015.

By launching a slew of new gadgets in the week before its big launch, Apple has cleared more time to discuss its video and news products, and it is taking a chance that shiny new gadgets aren’t the only thing that Apple can make its customers covet.

WATCH: Apple’s new iPad mini review — a powerful and compact tablet


Company: cnbc, Activity: cnbc, Date: 2019-03-21  Authors: kif leswing, getty images, todd haselton
Keywords: news, cnbc, companies, ahead, ipad, video, launch, apples, services, week, subscription, hardwarelaunching, announcement, bonanza, big, apple, hardware, products, tv


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2020 hopeful Beto O’Rourke says he’d rather see Big Tech regulated than broken up

Presidential hopeful Beto O’Rourke said Wednesday he’d rather see Big Tech regulated than broken up. Facebook, Google and Twitter have faced something of a reckoning in recent years, in light of revelations around foreign disinformation campaigns on the platforms. Each company has since removed accounts and posts that purported to be U.S. citizens and stoked debate around divisive political and social issues. Warren’s proposal to break up tech giants — which also included Amazon and Apple — stem


Presidential hopeful Beto O’Rourke said Wednesday he’d rather see Big Tech regulated than broken up. Facebook, Google and Twitter have faced something of a reckoning in recent years, in light of revelations around foreign disinformation campaigns on the platforms. Each company has since removed accounts and posts that purported to be U.S. citizens and stoked debate around divisive political and social issues. Warren’s proposal to break up tech giants — which also included Amazon and Apple — stem
2020 hopeful Beto O’Rourke says he’d rather see Big Tech regulated than broken up Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-21  Authors: sara salinas, scott eisen, getty images
Keywords: news, cnbc, companies, orourke, sen, hopeful, giants, proposal, user, social, tech, hed, regulated, beto, 2020, broken, big, privacy, platforms, way


2020 hopeful Beto O'Rourke says he'd rather see Big Tech regulated than broken up

Presidential hopeful Beto O’Rourke said Wednesday he’d rather see Big Tech regulated than broken up.

The comments take a slightly different tack than Sen. Elizabeth Warren and her proposal to dismantle some of Silicon Valley’s giants, but ultimately pit another Democratic 2020 candidate against the likes of Facebook and Google.

“I’m not sure if having five more Facebooks — if you broke up Facebook into five component parts, or any of these other large social media or technology companies — makes as much sense as regulating them, given the power they have [and] the way in which they can be used, wittingly or not, to undermine our democracy and affect the outcomes of our elections,” O’Rourke said at a meet and greet in New Hampshire, according to the CNN reporter who asked the question of the candidate.

Facebook, Google and Twitter have faced something of a reckoning in recent years, in light of revelations around foreign disinformation campaigns on the platforms. Each company has since removed accounts and posts that purported to be U.S. citizens and stoked debate around divisive political and social issues.

Warren’s proposal to break up tech giants — which also included Amazon and Apple — stemmed more from concerns around competition, while O’Rourke appears to be focusing on user privacy and abuse of ad-based business models.

“I think the best way to approach the fact that people have become the products on these platforms — that our privacy has been violated; that we’re confronted with 37-page user agreements … is to regulate them more seriously, and perhaps to treat them a little bit more like a utility,” O’Rourke said.

WATCH: Why this expert says Sen. Warren’s call to break up big tech needs work


Company: cnbc, Activity: cnbc, Date: 2019-03-21  Authors: sara salinas, scott eisen, getty images
Keywords: news, cnbc, companies, orourke, sen, hopeful, giants, proposal, user, social, tech, hed, regulated, beto, 2020, broken, big, privacy, platforms, way


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How Kayla Itsines spent her first big paycheck

How Kayla Itsines spent her first big paycheck15 Hours AgoTo view this site, you need to have JavaScript enabled in your browser, and either the Flash Plugin or an HTML5-Video enabled browser. Download the latest Flash player and try again. SWEAT founder and trainer Kayla Itsines spent her first paycheck in the sweetest way.


How Kayla Itsines spent her first big paycheck15 Hours AgoTo view this site, you need to have JavaScript enabled in your browser, and either the Flash Plugin or an HTML5-Video enabled browser. Download the latest Flash player and try again. SWEAT founder and trainer Kayla Itsines spent her first paycheck in the sweetest way.
How Kayla Itsines spent her first big paycheck Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-21
Keywords: news, cnbc, companies, paycheck, trainer, view, browser, try, flash, kayla, big, enabled, spent, itsines, way


How Kayla Itsines spent her first big paycheck

How Kayla Itsines spent her first big paycheck

15 Hours Ago

To view this site, you need to have JavaScript enabled in your browser, and either the Flash Plugin or an HTML5-Video enabled browser. Download the latest Flash player and try again.

SWEAT founder and trainer Kayla Itsines spent her first paycheck in the sweetest way.


Company: cnbc, Activity: cnbc, Date: 2019-03-21
Keywords: news, cnbc, companies, paycheck, trainer, view, browser, try, flash, kayla, big, enabled, spent, itsines, way


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Ford tweaks Tesla on Twitter as Detroit carmaker plans ‘Mustang-inspired’ all-electric SUV

With all eyes trained on Tesla last Thursday awaiting its highly anticipated unveil of its Model Y crossover, Ford quietly teased the prospect of an electric version of its iconic Mustang “Pony car.” “Hold your horses,” Ford said in a tweet not so coincidentally released at 11:02 p.m. ET, minutes after Tesla’s scheduled webcast unveiling of its newest entry, the Model Y battery-electric sport utility vehicle. Indeed it does have some big things in the works. President of Global Operations Joe Hi


With all eyes trained on Tesla last Thursday awaiting its highly anticipated unveil of its Model Y crossover, Ford quietly teased the prospect of an electric version of its iconic Mustang “Pony car.” “Hold your horses,” Ford said in a tweet not so coincidentally released at 11:02 p.m. ET, minutes after Tesla’s scheduled webcast unveiling of its newest entry, the Model Y battery-electric sport utility vehicle. Indeed it does have some big things in the works. President of Global Operations Joe Hi
Ford tweaks Tesla on Twitter as Detroit carmaker plans ‘Mustang-inspired’ all-electric SUV Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-20  Authors: paul a eisenstein, paul eisenstein cnbc, bill pugliano, getty images, ashlee espinal
Keywords: news, cnbc, companies, tweaks, plans, mustanginspired, teased, ford, model, working, carmaker, mustang, twitter, allelectric, things, tesla, version, detroit, suv, big


Ford tweaks Tesla on Twitter as Detroit carmaker plans 'Mustang-inspired' all-electric SUV

With all eyes trained on Tesla last Thursday awaiting its highly anticipated unveil of its Model Y crossover, Ford quietly teased the prospect of an electric version of its iconic Mustang “Pony car.”

With its big V-8 engine and retro-tinged design, the Shelby GT500 is a throwback to another era, the most powerful muscle car Ford has ever produced, borrowing a name first introduced decades ago. But the Shelby is just one of several versions of the Mustang coupe that Ford is working on and the one the automaker teased on social media last week hints at a very different future.

“Hold your horses,” Ford said in a tweet not so coincidentally released at 11:02 p.m. ET, minutes after Tesla’s scheduled webcast unveiling of its newest entry, the Model Y battery-electric sport utility vehicle. The post, which featured a blue version of the classic Mustang logo on a black background, was a clear reference to a terse announcement Ford made 14 months earlier when — at the 2018 North American International Auto Show in Detroit — it said it was working on a project codenamed Mach 1.

Ford declined to comment on the tweet, but an executive who asked not to be named because the plans aren’t public yet said they timed it with the Tesla launch to hint at big things coming in their own electric car program in the coming months.

Indeed it does have some big things in the works. President of Global Operations Joe Hinrichs told CNBC that the company is moving quickly toward producing what it previously described as a “Mustang-inspired” all-electric SUV that will be in showrooms next year, about the same time Tesla begins to deliver the first Model Y battery SUV.


Company: cnbc, Activity: cnbc, Date: 2019-03-20  Authors: paul a eisenstein, paul eisenstein cnbc, bill pugliano, getty images, ashlee espinal
Keywords: news, cnbc, companies, tweaks, plans, mustanginspired, teased, ford, model, working, carmaker, mustang, twitter, allelectric, things, tesla, version, detroit, suv, big


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Chart analysts like chances for a big rally after S&P 500 forms ‘inverse head-and-shoulders’

Stocks are on a roll this year and a chart pattern in the S&P 500 could signal further gains for Wall Street. The S&P 500 formed an “inverse head-and-shoulders” pattern over the past three weeks as it broke above key levels and inched closer to its record high from Sept. 21. The S&P 500 then surged from that level and has closed above 2,800 for five straight sessions. It’s acted as a resistance level at times and support as well.” He also said this pattern is pattern “is not just specific to the


Stocks are on a roll this year and a chart pattern in the S&P 500 could signal further gains for Wall Street. The S&P 500 formed an “inverse head-and-shoulders” pattern over the past three weeks as it broke above key levels and inched closer to its record high from Sept. 21. The S&P 500 then surged from that level and has closed above 2,800 for five straight sessions. It’s acted as a resistance level at times and support as well.” He also said this pattern is pattern “is not just specific to the
Chart analysts like chances for a big rally after S&P 500 forms ‘inverse head-and-shoulders’ Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-20  Authors: fred imbert, brendan mcdermid
Keywords: news, cnbc, companies, 500, 2800, level, headandshoulders, pattern, index, surged, forms, inverse, sp, chances, analysts, chart, rally, resistance, past, sectors, big


Chart analysts like chances for a big rally after S&P 500 forms 'inverse head-and-shoulders'

Stocks are on a roll this year and a chart pattern in the S&P 500 could signal further gains for Wall Street.

The S&P 500 formed an “inverse head-and-shoulders” pattern over the past three weeks as it broke above key levels and inched closer to its record high from Sept. 21. An inverse head and shoulders pattern is used by chart analysts as a sign that a stock or an index could rise further after forming a bottom.

The index tried to break above 2,800 — a closely watched resistance level by traders and technicians — twice between late February and early March before sliding back down to around 2,730 by March 8. The S&P 500 then surged from that level and has closed above 2,800 for five straight sessions.

“This has been building since the comeback started,” said Frank Cappelleri, executive director at Instinet. “We didn’t know how fierce it was going to be and the extent of it. But needless to say 2,800 is on a lot of screens for numerous reasons. It’s acted as a resistance level at times and support as well.”

Cappelleri added the recent formation is part of a bigger head-and-shoulders pattern that has been forming since last October.

He also said this pattern is pattern “is not just specific to the S&P 500. It’s seen in a lot of different places. Some areas are leading; some are lagging, but in general the shape that has developed over the past six months.”

The S&P 500 is down more than 2.5 percent over the past six months, but it is up more than 20 percent since bottoming in late December. The index closed at 2,832.57 on Tuesday, about 3.7 percent away from its all-time high of 2,940.91.

Stocks are not completely out of the woods yet, however. The utilities and real estate sectors — which are often referred to as bond proxies for their low volatility compared to other parts of the market — are the best performers over the past six months.

“I don’t know if that type of leadership can continue if this risk-on mentality continues as it is,” Cappelleri said. However, “they haven’t had to advance as much from the lows since they didn’t get as beat up on the way down. What we want to see is if other sectors can take the baton.”

The S&P 500 is up more than 12 percent so far this year and is on pace for its biggest one-year gain since 2017, when it surged 19.4 percent.

Subscribe to CNBC on YouTube.


Company: cnbc, Activity: cnbc, Date: 2019-03-20  Authors: fred imbert, brendan mcdermid
Keywords: news, cnbc, companies, 500, 2800, level, headandshoulders, pattern, index, surged, forms, inverse, sp, chances, analysts, chart, rally, resistance, past, sectors, big


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Ford tweaks Tesla on Twitter as Detroit carmaker plans ‘Mustang-inspired’ all-electric SUV

With all eyes trained on Tesla last Thursday awaiting its highly anticipated unveil of its Model Y crossover, Ford quietly teased the prospect of an electric version of its iconic Mustang “Pony car.” “Hold your horses,” Ford said in a tweet not so coincidentally released at 11:02 p.m. ET, minutes after Tesla’s scheduled webcast unveiling of its newest entry, the Model Y battery-electric sport utility vehicle. Indeed it does have some big things in the works. President of Global Operations Joe Hi


With all eyes trained on Tesla last Thursday awaiting its highly anticipated unveil of its Model Y crossover, Ford quietly teased the prospect of an electric version of its iconic Mustang “Pony car.” “Hold your horses,” Ford said in a tweet not so coincidentally released at 11:02 p.m. ET, minutes after Tesla’s scheduled webcast unveiling of its newest entry, the Model Y battery-electric sport utility vehicle. Indeed it does have some big things in the works. President of Global Operations Joe Hi
Ford tweaks Tesla on Twitter as Detroit carmaker plans ‘Mustang-inspired’ all-electric SUV Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-20  Authors: paul a eisenstein, paul eisenstein cnbc, bill pugliano, getty images, ashlee espinal
Keywords: news, cnbc, companies, tweaks, plans, mustanginspired, teased, ford, model, working, carmaker, mustang, twitter, allelectric, things, tesla, version, detroit, suv, big


Ford tweaks Tesla on Twitter as Detroit carmaker plans 'Mustang-inspired' all-electric SUV

With all eyes trained on Tesla last Thursday awaiting its highly anticipated unveil of its Model Y crossover, Ford quietly teased the prospect of an electric version of its iconic Mustang “Pony car.”

With its big V-8 engine and retro-tinged design, the Shelby GT500 is a throwback to another era, the most powerful muscle car Ford has ever produced, borrowing a name first introduced decades ago. But the Shelby is just one of several versions of the Mustang coupe that Ford is working on and the one the automaker teased on social media last week hints at a very different future.

“Hold your horses,” Ford said in a tweet not so coincidentally released at 11:02 p.m. ET, minutes after Tesla’s scheduled webcast unveiling of its newest entry, the Model Y battery-electric sport utility vehicle. The post, which featured a blue version of the classic Mustang logo on a black background, was a clear reference to a terse announcement Ford made 14 months earlier when — at the 2018 North American International Auto Show in Detroit — it said it was working on a project codenamed Mach 1.

Ford declined to comment on the tweet, but an executive who asked not to be named because the plans aren’t public yet said they timed it with the Tesla launch to hint at big things coming in their own electric car program in the coming months.

Indeed it does have some big things in the works. President of Global Operations Joe Hinrichs told CNBC that the company is moving quickly toward producing what it previously described as a “Mustang-inspired” all-electric SUV that will be in showrooms next year, about the same time Tesla begins to deliver the first Model Y battery SUV.


Company: cnbc, Activity: cnbc, Date: 2019-03-20  Authors: paul a eisenstein, paul eisenstein cnbc, bill pugliano, getty images, ashlee espinal
Keywords: news, cnbc, companies, tweaks, plans, mustanginspired, teased, ford, model, working, carmaker, mustang, twitter, allelectric, things, tesla, version, detroit, suv, big


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Here’s what investors need to know about the political calls for big tech regulation

Here’s what investors need to know about the political calls for big tech regulation4 Hours AgoFacebook is making some big changes on how it targets ads to users in the face of anger from both sides of the political aisle. Gene Munster, founder and managing partner of Loup Ventures, and Ed Lee, New York Times media reporter, join “Squawk Box” to discuss the regulations facing the tech industry.


Here’s what investors need to know about the political calls for big tech regulation4 Hours AgoFacebook is making some big changes on how it targets ads to users in the face of anger from both sides of the political aisle. Gene Munster, founder and managing partner of Loup Ventures, and Ed Lee, New York Times media reporter, join “Squawk Box” to discuss the regulations facing the tech industry.
Here’s what investors need to know about the political calls for big tech regulation Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-20
Keywords: news, cnbc, companies, calls, heres, regulation, investors, tech, times, targets, users, ventures, squawk, know, york, need, sides, political, big


Here's what investors need to know about the political calls for big tech regulation

Here’s what investors need to know about the political calls for big tech regulation

4 Hours Ago

Facebook is making some big changes on how it targets ads to users in the face of anger from both sides of the political aisle. Gene Munster, founder and managing partner of Loup Ventures, and Ed Lee, New York Times media reporter, join “Squawk Box” to discuss the regulations facing the tech industry.


Company: cnbc, Activity: cnbc, Date: 2019-03-20
Keywords: news, cnbc, companies, calls, heres, regulation, investors, tech, times, targets, users, ventures, squawk, know, york, need, sides, political, big


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Here’s how cybersecurity vendors drive the ‘hacking’ news cycle

Smaller vendors particularly struggle because top corporations already have contracts or strong customer relationships with the biggest companies. Exposing a security flaw, no matter how small, can garner big headlines if it’s at a big company. As a result, vendors often try to make a big deal out of minor breaches that don’t expose important company or customer information. For instance, all four executives said vendors tried to draw their attention to potentially exposed data on Amazon and Mic


Smaller vendors particularly struggle because top corporations already have contracts or strong customer relationships with the biggest companies. Exposing a security flaw, no matter how small, can garner big headlines if it’s at a big company. As a result, vendors often try to make a big deal out of minor breaches that don’t expose important company or customer information. For instance, all four executives said vendors tried to draw their attention to potentially exposed data on Amazon and Mic
Here’s how cybersecurity vendors drive the ‘hacking’ news cycle Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-18  Authors: kate fazzini, steven puetzer, the image bank, getty images
Keywords: news, cnbc, companies, big, heres, sales, drive, cybersecurity, security, tried, negative, vendors, cycle, data, pitch, hacking, phone, company


Here's how cybersecurity vendors drive the 'hacking' news cycle

It’s hard for cybersecurity companies to get noticed. Smaller vendors particularly struggle because top corporations already have contracts or strong customer relationships with the biggest companies.

This is where the threat of negative media coverage comes in. Exposing a security flaw, no matter how small, can garner big headlines if it’s at a big company. Enough press coverage can spark weeks of outrage and land top leaders in front of Congress.

However, breaches that actually cause damage are relatively rare. As a result, vendors often try to make a big deal out of minor breaches that don’t expose important company or customer information.

For instance, all four executives said vendors tried to draw their attention to potentially exposed data on Amazon and Microsoft Azure cloud servers. None of this data included any current material information.

In one case, a database housed business plans for a 10-year-old project that had already been reported on and was now irrelevant. In another case, the data included information about customers — but only their names and the fact that they had attended a technology conference several years earlier. There were no further personally identifying details, Social Security numbers or other data that would have raised the ire of regulators or even senior company executives.

But the representatives pressured the execs on the phone, saying they had repeatedly tried to warn them about these minor issues and were ready to go to media outlets.

Fearing negative publicity, these execs typically agreed to spend around an hour allowing the vendor to offer “free services” to fix the problem, followed by a bigger pitch for paid services.

Two of the executives also said vendors used questionable tactics just to get through to their phone. Vendors have called in to report “emergency” incidents, then once they got past the company’s gatekeepers, turned the “alert” into a sales pitch. They have also lied to administrative staff about their reasons for calling, characterizing their call as a matter of grave security importance, only to present a sales pitch once they’d worked their way up to the right executive.

All told, this results in a great deal of wasted time. Worse, as one executive said, “I distrust most of them, so it’s possible I miss the people who may be trying to raise actual issues.”


Company: cnbc, Activity: cnbc, Date: 2019-03-18  Authors: kate fazzini, steven puetzer, the image bank, getty images
Keywords: news, cnbc, companies, big, heres, sales, drive, cybersecurity, security, tried, negative, vendors, cycle, data, pitch, hacking, phone, company


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Beto O’Rourke received backing from big tech in 2018 – that could be a blessing and a curse for 2020

Likewise, perceived coziness with big tech could pose political risks with rising bipartisan calls to crack down on and regulate the industry. Chris Espinosa, who was designated Apple’s eighth employee after the company was founded in the 1970s, gave O’Rourke $2,700. Apple employees gave O’Rourke’s campaign just over $90,000 during the 2018 campaign. O’Rourke himself was once involved in the tech industry, having founded the internet services and software company Stanton Street Technology Group.


Likewise, perceived coziness with big tech could pose political risks with rising bipartisan calls to crack down on and regulate the industry. Chris Espinosa, who was designated Apple’s eighth employee after the company was founded in the 1970s, gave O’Rourke $2,700. Apple employees gave O’Rourke’s campaign just over $90,000 during the 2018 campaign. O’Rourke himself was once involved in the tech industry, having founded the internet services and software company Stanton Street Technology Group.
Beto O’Rourke received backing from big tech in 2018 – that could be a blessing and a curse for 2020 Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-03-18  Authors: brian schwartz, joshua lott, bloomberg, getty images
Keywords: news, cnbc, companies, 2018, 2020, democratic, donors, gave, campaign, backing, orourkes, support, beto, blessing, received, industry, tech, big, curse, orourke


Beto O'Rourke received backing from big tech in 2018 – that could be a blessing and a curse for 2020

Beto O’Rourke enjoyed strong support from tech industry workers and executives during his ultimately unsuccessful U.S. Senate campaign last year in Texas, which could give the breakout Democratic star a fundraising edge over his primary opponents as he seeks to challenge President Donald Trump in 2020.

Yet, it will likely be a point of contention for the new campaign.

O’Rourke – who announced Monday that he raked in a record $6.1 million in the first 24 hours of his 2020 campaign – and several of his Democratic rivals have made it a point to distance themselves from corporate money. Likewise, perceived coziness with big tech could pose political risks with rising bipartisan calls to crack down on and regulate the industry.

During his shockingly close loss to Republican Sen. Ted Cruz in deep red Texas, O’Rourke raised tens of millions of dollars, much of it from so-called small donors, or people who give $200 or less. As the Democratic former congressman touted his success among smaller donors, while rejecting money from corporations and super PACs, he also reaped the benefits from bigger-dollar donors, such as executives and employees from major tech companies such as Apple, Facebook and Amazon.

Amazon’s top spokesman, Jay Carney, gave $1,500 directly to the O’Rourke campaign. Carney previously served as White House press secretary to President Barack Obama, to whom O’Rourke has been compared. Brian Olsavsky, the company’s financial chief, wrote a check for $2,700 to O’Rourke’s 2018 campaign, which is the most an individual can give in an election. Amazon employees, overall, gave $75,751 to his campaign.

O’Rourke finished the 2018 campaign having raised $80 million, with 45 percent coming from small donors. The rest came from people giving more than $200, including important players at Facebook and Apple.

Chris Espinosa, who was designated Apple’s eighth employee after the company was founded in the 1970s, gave O’Rourke $2,700. Apple employees gave O’Rourke’s campaign just over $90,000 during the 2018 campaign.

Alex Stamos, who was Facebook’s chief security officer until August, also gave $2,700 to O’Rourke’s campaign. Stamos told CNBC that he has not decided whom to support among the Democratic field. But he did say he is advising campaigns on cybersecurity in the wake of Russia’s interference and hacking during the 2016 cycle.

“One of the great benefits of not being a professional political operative is that I don’t have to pick sides 20 months before the general election,” Stamos said. “I’ve been trying to be helpful to multiple Democratic campaigns, and right now my focus is on helping them get their campaign technology stacks set up in a secure manner.”

He declined to name the campaigns he’s helping.

It is also not clear whether Carney, Olsavsky or Espinosa would support O’Rourke during the 2020 campaign. Representatives from Facebook, Amazon and Apple did not return repeated requests for comment. A spokesman for O’Rourke did not return an email seeking comment.

O’Rourke’s 2020 campaign has yet to announce how much of his recent $6.1 million haul came from smaller donations. The Texas Democrat has repeatedly said his campaign will not be financed by political action committees, corporations or special interests. In the run-up to O’Rourke’s first big fundraising splash of the presidential campaign, Louis Susman, a bundler for Obama, had been privately making calls to “family and friends” to coax support for O’Rourke, he told CNBC last week.

O’Rourke himself was once involved in the tech industry, having founded the internet services and software company Stanton Street Technology Group. Up until the middle of 2017, his wife, Amy, ran the business, which is based in their home city of El Paso. A recent Reuters report, meanwhile, revealed that O’Rourke was involved decades ago with America’s oldest hacking group, the Cult of the Dead Cow.

Support from people in the tech industry could have downsides for O’Rourke as several of his rivals have taken aim at Silicon Valley.

Sen. Elizabeth Warren, for instance, has called for the breakup of big firms, such as Google and Apple.

“Today’s big tech companies have too much power — too much power over our economy, our society, and our democracy. They’ve bulldozed competition, used our private information for profit, and tilted the playing field against everyone else. And in the process, they have hurt small businesses and stifled innovation,” she said in a blog post.

Another 2020 Democratic candidate, Sen. Amy Klobuchar, has called for tighter regulations on tech companies. Trump himself has attacked Amazon and Google.

O’Rourke has yet to cite specific policy stances on regulating the tech industry.


Company: cnbc, Activity: cnbc, Date: 2019-03-18  Authors: brian schwartz, joshua lott, bloomberg, getty images
Keywords: news, cnbc, companies, 2018, 2020, democratic, donors, gave, campaign, backing, orourkes, support, beto, blessing, received, industry, tech, big, curse, orourke


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