Dyson scraps its electric car plans

“The Dyson automotive team has developed a fantastic car: they have been ingenious in their approach while remaining faithful to our philosophies,” Dyson wrote in the email. The $2.7 billion originally intended for the electric car project will be spent developing other products for the privately held company, including on battery technology, Dyson said. Dyson originally planned to unveil the electric car in 2020, but last year that was pushed back to 2021 after the company announced it would bu


“The Dyson automotive team has developed a fantastic car: they have been ingenious in their approach while remaining faithful to our philosophies,” Dyson wrote in the email. The $2.7 billion originally intended for the electric car project will be spent developing other products for the privately held company, including on battery technology, Dyson said. Dyson originally planned to unveil the electric car in 2020, but last year that was pushed back to 2021 after the company announced it would bu
Dyson scraps its electric car plans Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-10-10  Authors: elijah shama
Keywords: news, cnbc, companies, plans, scraps, project, car, electric, dyson, technology, battery, wrote, email, company, team


Dyson scraps its electric car plans

British appliance maker Dyson has scrapped its plans for an electric vehicle according to a companywide email that said it “simply can no longer see a way to make it commercially viable.”

In the email, which the company provided to CNBC, CEO James Dyson said that he and the board of directors decided to stop the project after failing to find a buyer for it.

“The Dyson automotive team has developed a fantastic car: they have been ingenious in their approach while remaining faithful to our philosophies,” Dyson wrote in the email. “However, though we have tried very hard throughout the development process we simply can no longer see a way to make it commercially viable.”

The $2.7 billion originally intended for the electric car project will be spent developing other products for the privately held company, including on battery technology, Dyson said.

Dyson originally planned to unveil the electric car in 2020, but last year that was pushed back to 2021 after the company announced it would build a manufacturing plant in Singapore.

Plans for that plant have now been canceled, according to a Dyson spokesperson.

The company stressed that the cancellation of the project was not because of a lack of research and development.

“This is not a product failure, or a failure of the team, for whom this news will be hard to hear and digest. Their achievements have been immense – given the enormity and complexity of the project,” Dyson wrote in the email.

Previously Dyson had floated the idea of a whole lineup of vehicles with his name, with the company working on solid-state battery technology for the EV.

In 2015, Dyson underscored his commitment to the project with the purchase of Michigan-based Sakti3, a start-up that was developing a new type of battery known as solid state.

Proponents of the technology said it could offer significant advantages over the more familiar lithium-ion batteries currently in widespread use, by boosting range and reducing charge times. While suited for electric vehicles, the batteries are also effective in the cordless appliances the vacuum maker has been shifting toward.

The company said in the email that it is working to find “alternative roles” within Dyson for “as many of the team as possible” and said it had “sufficient vacancies to absorb most of the people into our Home business.”

Dyson’s electric car project had employed 523 people.


Company: cnbc, Activity: cnbc, Date: 2019-10-10  Authors: elijah shama
Keywords: news, cnbc, companies, plans, scraps, project, car, electric, dyson, technology, battery, wrote, email, company, team


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Billionaire James Dyson reportedly buys $54 million penthouse in Singapore

The Wallich Residence is located within the Tanjong Pagar Centre (second from right), Singapore’s tallest building. British technology firm founder James Dyson and his wife have bought a luxury penthouse in Singapore for a record 73.8 million Singapore dollars ($54.2 million), according to The Business Times newspaper on Wednesday. The privately held company Dyson founded is known for selling $400 hair dryers and sleekly designed vacuum cleaners. The Business Times did not specify its sources, b


The Wallich Residence is located within the Tanjong Pagar Centre (second from right), Singapore’s tallest building. British technology firm founder James Dyson and his wife have bought a luxury penthouse in Singapore for a record 73.8 million Singapore dollars ($54.2 million), according to The Business Times newspaper on Wednesday. The privately held company Dyson founded is known for selling $400 hair dryers and sleekly designed vacuum cleaners. The Business Times did not specify its sources, b
Billionaire James Dyson reportedly buys $54 million penthouse in Singapore Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-07-10  Authors: huileng tan
Keywords: news, cnbc, companies, 54, james, wife, reportedly, million, singapore, dyson, wednesdaythe, buys, newspaper, business, penthouse, billionaire, records, times, wire


Billionaire James Dyson reportedly buys $54 million penthouse in Singapore

The Wallich Residence is located within the Tanjong Pagar Centre (second from right), Singapore’s tallest building.

British technology firm founder James Dyson and his wife have bought a luxury penthouse in Singapore for a record 73.8 million Singapore dollars ($54.2 million), according to The Business Times newspaper on Wednesday.

The privately held company Dyson founded is known for selling $400 hair dryers and sleekly designed vacuum cleaners.

The Business Times did not specify its sources, but local newspaper The Straits Times said it had reviewed documents revealing the purchase.

Official title records seen by Reuters show billionaire Dyson and his wife became tenants of the 99-year leasehold property on June 20. The records did not state the price paid, the wire said.


Company: cnbc, Activity: cnbc, Date: 2019-07-10  Authors: huileng tan
Keywords: news, cnbc, companies, 54, james, wife, reportedly, million, singapore, dyson, wednesdaythe, buys, newspaper, business, penthouse, billionaire, records, times, wire


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Dyson picks Singapore for its new electric car factory

U.K. technology business Dyson is to build its electric cars in Singapore, with construction of a manufacturing facility to begin in December. “Dyson sees Singapore as a base closer to their target market: Asia Pacific.” Securing the talent required to produce the new electric vehicle, as well as shorter and established supply chains, were other reasons for choosing Singapore, Owens added. At the end of August, the company released details of plans for electric vehicle testing tracks at a former


U.K. technology business Dyson is to build its electric cars in Singapore, with construction of a manufacturing facility to begin in December. “Dyson sees Singapore as a base closer to their target market: Asia Pacific.” Securing the talent required to produce the new electric vehicle, as well as shorter and established supply chains, were other reasons for choosing Singapore, Owens added. At the end of August, the company released details of plans for electric vehicle testing tracks at a former
Dyson picks Singapore for its new electric car factory Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2018-10-23  Authors: anmar frangoul, jonathan chiang scintt, moment, getty images
Keywords: news, cnbc, companies, electric, supply, company, second, factory, picks, statement, singapore, car, vehicle, technology, tracks, dyson


Dyson picks Singapore for its new electric car factory

U.K. technology business Dyson is to build its electric cars in Singapore, with construction of a manufacturing facility to begin in December.

In a statement Tuesday, the company said the purpose built, two-storey facility in the southeast Asian city state was scheduled for completion in 2020, with the electric vehicle “on track” for a 2021 launch.

In a message to staff, Dyson CEO Jim Rowan said that the decision of where to make the electric vehicle was based on supply chains and access to markets as well as “the availability of the expertise that will help us achieve our ambitions.”

Rowan added that Singapore offered access to “high-growth markets as well as an extensive supply chain and a highly skilled workforce.” The company currently employs a team of 1,100 people in Singapore.

While the decision to build its electric car in Singapore may seem counter-intuitive given that Dyson’s founder, James Dyson, is a vocal supporter of Brexit, the company has a global presence and already assembles products in Malaysia, the Philippines and Singapore.

Jonathan Owens, a lecturer in operations management at the University of Salford Business School, said in a statement that, in many ways, it was not surprising that Dyson had chosen Singapore as a production base for its electric vehicle. “Dyson sees Singapore as a base closer to their target market: Asia Pacific.”

Securing the talent required to produce the new electric vehicle, as well as shorter and established supply chains, were other reasons for choosing Singapore, Owens added.

Known for its sleekly-designed vacuum cleaners, Dyson has been working on a battery-electric vehicle for several years.

At the end of August, the company released details of plans for electric vehicle testing tracks at a former airfield in Wiltshire, England.

Dyson said at the time it had already invested £84 million ($109.3 million) in its new technology center at Hullavington Airfield. Two hangars, built in 1938, have been converted into engineering work spaces. The second phase of the company’s plans would see its investment rise to £200 million.

The planning application for the second phase of development includes more than 10 miles of test tracks for electric vehicle development and verification.


Company: cnbc, Activity: cnbc, Date: 2018-10-23  Authors: anmar frangoul, jonathan chiang scintt, moment, getty images
Keywords: news, cnbc, companies, electric, supply, company, second, factory, picks, statement, singapore, car, vehicle, technology, tracks, dyson


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Dyson unveils plans for extensive electric vehicle testing site

U.K. technology firm Dyson has released details of plans for electric vehicle testing tracks at a former airfield in Wiltshire, England. Dyson said Thursday that it had already invested £84 million ($109.2 million) in its new technology center at Hullavington Airfield. The planning application for the second phase of development includes more than 10 miles of test tracks for electric vehicle development and verification. “It will quickly become a world-class vehicle testing campus where we hope


U.K. technology firm Dyson has released details of plans for electric vehicle testing tracks at a former airfield in Wiltshire, England. Dyson said Thursday that it had already invested £84 million ($109.2 million) in its new technology center at Hullavington Airfield. The planning application for the second phase of development includes more than 10 miles of test tracks for electric vehicle development and verification. “It will quickly become a world-class vehicle testing campus where we hope
Dyson unveils plans for extensive electric vehicle testing site Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2018-08-30  Authors: anmar frangoul, wilkinson eyre architects, lg electronics, leah millis, eclipse sportswire, getty images sport, getty images, magdalena petrova
Keywords: news, cnbc, companies, testing, plans, electric, dyson, development, tracks, vehicle, million, site, extensive, automotive, working, unveils, airfield


Dyson unveils plans for extensive electric vehicle testing site

U.K. technology firm Dyson has released details of plans for electric vehicle testing tracks at a former airfield in Wiltshire, England.

Dyson said Thursday that it had already invested £84 million ($109.2 million) in its new technology center at Hullavington Airfield. Two hangars, built in 1938, have been converted into engineering work spaces. The second phase of the company’s plans would see its investment rise to £200 million.

The planning application for the second phase of development includes more than 10 miles of test tracks for electric vehicle development and verification. Proposals include a dynamic handling track, an off-road route, a fast road route, and a hill and handling road route.

“Our growing automotive team is now working from Dyson’s state-of-the-art hangars at Hullavington Airfield,” Dyson CEO Jim Rowan said in a statement. “It will quickly become a world-class vehicle testing campus where we hope to invest £200 million, creating more high-skilled jobs for Britain.”

“We are now firmly focused on the next stage of our automotive project strengthening our credentials as a global research and development organization.”

Known for its sleekly designed vacuum cleaners, Dyson has been working on a battery electric vehicle (BEV) for several years. In September 2017, it announced that it would invest £2 billion into the development of a BEV. That car is scheduled to launch in 2021, and Dyson is in the process of recruiting an extra 300 automotive roles.


Company: cnbc, Activity: cnbc, Date: 2018-08-30  Authors: anmar frangoul, wilkinson eyre architects, lg electronics, leah millis, eclipse sportswire, getty images sport, getty images, magdalena petrova
Keywords: news, cnbc, companies, testing, plans, electric, dyson, development, tracks, vehicle, million, site, extensive, automotive, working, unveils, airfield


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Dyson bets on electric cars to shake up industry

The former RAF base’s current inhabitant, Dyson, is embarking on its own adventure fraught with peril: a £2bn project to develop and build electric cars from scratch. “A car’s a huge challenge,” founder James Dyson told the Financial Times at the company’s nearby Malmesbury headquarters. Crucially, Dyson is considering using lithium ion batteries rather than solid state in the first car, according to three people. The aim is to use solid state in the two future models, one person with sight of t


The former RAF base’s current inhabitant, Dyson, is embarking on its own adventure fraught with peril: a £2bn project to develop and build electric cars from scratch. “A car’s a huge challenge,” founder James Dyson told the Financial Times at the company’s nearby Malmesbury headquarters. Crucially, Dyson is considering using lithium ion batteries rather than solid state in the first car, according to three people. The aim is to use solid state in the two future models, one person with sight of t
Dyson bets on electric cars to shake up industry Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2018-02-14  Authors: peter campbell, michael pooler, david levenson, getty images entertainment, getty images, sylvain gaboury, filmmagic
Keywords: news, cnbc, companies, car, electric, solid, company, vehicle, vehicles, dyson, cars, bets, shake, batteries, industry, technology, state


Dyson bets on electric cars to shake up industry

In the skies above Hullavington airfield in south-west England, there was a time when trainee parachutists would leap out of aircraft into the void, trusting in the kit strapped to their backs to save them from falling to earth.

The former RAF base’s current inhabitant, Dyson, is embarking on its own adventure fraught with peril: a £2bn project to develop and build electric cars from scratch.

The UK company is betting on its ingenuity, engineering skills and technology to save it from falling to earth in its audacious attempt to break into the global automotive industry.

“A car’s a huge challenge,” founder James Dyson told the Financial Times at the company’s nearby Malmesbury headquarters.

The £2bn gamble is the appliance maker’s boldest move yet; one that will either grow to define the brand as it dwarfs its other products that range from vacuum cleaners to hair dryers, or drain its resources and potentially plunge it into oblivion.

Through interviews with more than 20 people, the FT has gleaned details about the project’s scope and current status, including learning that Dyson is considering excluding its world-leading “solid state” battery technology from its debut model.

Dyson declined to confirm many of the details in this report.

The company is initially planning a range of three vehicles, according to two people.

The first car will be used to establish a route to market, a supply chain and a potential customer base. Because of this, the vehicle will have a relatively low production run — in the single-digit thousands, three people said.

The second and third vehicles, released later, will aim to be substantially higher volume.

“Even with a low-volume vehicle, they can make a business case and they will learn a tremendous amount about how to build a vehicle,” says Philippe Houchois, an automotive analyst at Jefferies investment bank.

Dyson has worked extensively on lightweight materials, leading several people to speculate the first vehicle may be substantially comprised of plastics rather than metals, something usually reserved for high-end supercars.

This would make the cars lighter — important because of the weight of electric batteries — but also allowing for more inventive designs.

When announcing the project last September, Sir James said the first car would look “quite different” to any currently on the market.

Crucially, Dyson is considering using lithium ion batteries rather than solid state in the first car, according to three people.

Although the company has not confirmed a decision, a choice not to use solid state would indicate a scaling back in the technical ambitions for its first vehicle.

The aim is to use solid state in the two future models, one person with sight of the plans said.

Solid state batteries, which Dyson has been developing for years, are a step change beyond lithium ion technology, with the ability to drive further and charge faster.


Company: cnbc, Activity: cnbc, Date: 2018-02-14  Authors: peter campbell, michael pooler, david levenson, getty images entertainment, getty images, sylvain gaboury, filmmagic
Keywords: news, cnbc, companies, car, electric, solid, company, vehicle, vehicles, dyson, cars, bets, shake, batteries, industry, technology, state


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James Dyson to build electric car by 2020

James Dyson , the billionaire inventor of the bagless vacuum cleaner, said his company was building a “radical” all-electric car for launch in 2020, with a commitment to spend 2 billion pounds ($2.7 billion) on solid-state battery technology and vehicle design. Dyson said a 400-strong team of engineers had already spent two and a half years working on the secret project in Malmesbury, Wiltshire, developing the batteries that will power the in-house designed electric motor for the car. He said on


James Dyson , the billionaire inventor of the bagless vacuum cleaner, said his company was building a “radical” all-electric car for launch in 2020, with a commitment to spend 2 billion pounds ($2.7 billion) on solid-state battery technology and vehicle design. Dyson said a 400-strong team of engineers had already spent two and a half years working on the secret project in Malmesbury, Wiltshire, developing the batteries that will power the in-house designed electric motor for the car. He said on
James Dyson to build electric car by 2020 Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2017-09-26  Authors: franziska krug, german select, getty images
Keywords: news, games, cnbc, companies, team, electric, vacuum, vehicle, dyson, 2020, technology, spent, solidstate, working, billion, james, build, spend, car, wiltshire


James Dyson to build electric car by 2020

James Dyson , the billionaire inventor of the bagless vacuum cleaner, said his company was building a “radical” all-electric car for launch in 2020, with a commitment to spend 2 billion pounds ($2.7 billion) on solid-state battery technology and vehicle design.

Dyson said a 400-strong team of engineers had already spent two and a half years working on the secret project in Malmesbury, Wiltshire, developing the batteries that will power the in-house designed electric motor for the car.

He said on Tuesday he had not yet decided where the vehicle would be manufactured, although he had ruled out working with any existing auto companies.


Company: cnbc, Activity: cnbc, Date: 2017-09-26  Authors: franziska krug, german select, getty images
Keywords: news, games, cnbc, companies, team, electric, vacuum, vehicle, dyson, 2020, technology, spent, solidstate, working, billion, james, build, spend, car, wiltshire


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