Rogue Bank of England supplier gave clients head start on briefings

The Bank of England (BOE) has admitted that a rogue supplier has been misusing feeds from its press briefings since earlier this year, giving high-speed traders access to potentially market-moving information seconds before rivals. The supplier had been sending the feed to high-speed traders who could have had a five to eight second head start as audio can be transmitted far faster than video, The Times said. The rogue supplier also offers high-speed audio services for news conferences hosted by


The Bank of England (BOE) has admitted that a rogue supplier has been misusing feeds from its press briefings since earlier this year, giving high-speed traders access to potentially market-moving information seconds before rivals.
The supplier had been sending the feed to high-speed traders who could have had a five to eight second head start as audio can be transmitted far faster than video, The Times said.
The rogue supplier also offers high-speed audio services for news conferences hosted by
Rogue Bank of England supplier gave clients head start on briefings Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-12-19
Keywords: news, cnbc, companies, clients, traders, newspaper, gave, highspeed, rogue, audio, start, england, boe, bank, supplier, feed, central, conferences, briefings, head


Rogue Bank of England supplier gave clients head start on briefings

Mark Carney, Bank of England Governor, in an interview in Washington, D.C. on October 13, 2017.

The Bank of England (BOE) has admitted that a rogue supplier has been misusing feeds from its press briefings since earlier this year, giving high-speed traders access to potentially market-moving information seconds before rivals.

Following a report in The Times newspaper, Britain’s central bank said on Wednesday that a third-party supplier had accessed a back-up audio feed of some of its news conferences without its consent and supplied it to “other external clients”.

Briefings by BOE Governor Mark Carney and other central bank officials often move the prices of assets such as sterling and British government bonds, and early access to them could potentially allow traders to make millions.

The supplier had been sending the feed to high-speed traders who could have had a five to eight second head start as audio can be transmitted far faster than video, The Times said.

The rogue supplier also offers high-speed audio services for news conferences hosted by the European Central Bank, the U.S. Federal Reserve and the Bank of Canada, the newspaper said.

“This wholly unacceptable use of the audio feed was without the Bank’s knowledge or consent, and is being investigated further,” the central bank said in a statement, without naming the supplier.

Carney is due to leave the central bank within weeks and his replacement is expected to be announced soon following last week’s parliamentary election. The bank is due to make a policy announcement at midday (1200 GMT) on Thursday.

The audio feed was intended as a fallback option if the central bank’s official video feed of its news conferences failed, according to The Times.

A BOE spokesman said it had referred the misuse of the feed to the Financial Conduct Authority (FCA).

The bank said it had blocked the supplier’s access once the newspaper had informed it of the misuse. It said the supplier had not distributed feeds from its most recent news conference and will not be involved in any conferences in the future.

The FCA, the organisation responsible for regulating markets and traders in Britain, was looking into the matter, a spokesman said.


Company: cnbc, Activity: cnbc, Date: 2019-12-19
Keywords: news, cnbc, companies, clients, traders, newspaper, gave, highspeed, rogue, audio, start, england, boe, bank, supplier, feed, central, conferences, briefings, head


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Kimbal Musk’s Square Roots is on a mission to feed the world — and eventually astronauts on Mars

Kimbal Musk meets with Square Root farmers at the company’s Brooklyn headquarters, home to farms housed in shipping containers. One day Square Roots aims for its technology to work off-world. Peggs, who has a Ph.D. in artificial intelligence from Cardiff University, has a history of building businesses with Kimbal Musk. One recent example is Square Roots’ partnership with Gordon Food Service in Grand Rapids, Michigan, which runs its business partly on wind power. Tobias Peggs Square Roots co-fou


Kimbal Musk meets with Square Root farmers at the company’s Brooklyn headquarters, home to farms housed in shipping containers.
One day Square Roots aims for its technology to work off-world.
Peggs, who has a Ph.D. in artificial intelligence from Cardiff University, has a history of building businesses with Kimbal Musk.
One recent example is Square Roots’ partnership with Gordon Food Service in Grand Rapids, Michigan, which runs its business partly on wind power.
Tobias Peggs Square Roots co-fou
Kimbal Musk’s Square Roots is on a mission to feed the world — and eventually astronauts on Mars Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-11-12  Authors: lora kolodny, jacob douglas, christopher butler
Keywords: news, cnbc, companies, roots, peggs, eventually, indoor, farming, food, kimbal, square, crops, mission, astronauts, musk, mars, feed, musks, farms, world


Kimbal Musk's Square Roots is on a mission to feed the world — and eventually astronauts on Mars

Kimbal Musk meets with Square Root farmers at the company’s Brooklyn headquarters, home to farms housed in shipping containers. Mary Stevens | CNBC

One-third of the world’s food supply is wasted, according to research from the UN Food and Agriculture Organization. Now a start-up called Square Roots, co-founded by Kimbal Musk (Elon Musk’s brother) and Tobias Peggs, wants to reduce that waste by growing food as close as possible to the point of use. Based in Brooklyn, New York, Square Roots has developed and installs “modules” — hydroponic farms in reclaimed shipping containers that can grow certain non-GMO vegetables around the clock and without pesticides. Today they are producing mint, basil, other herbs and leafy greens. The company made CNBC’s 2019 Upstart 100 list, released Tuesday. The modules, which employ software-controlled LED lighting and irrigation systems, can be set up in the parking lot of a grocery store or even inside a large warehouse or industrial building, enabling a food maker to access fresh ingredients locally for use in their dishes or packaged products. According to CEO Peggs, raising at least some crops close to where they will be eaten helps reduce the food damage and spoilage that occurs during shipping from a point of harvest to a faraway destination. Growing food in a tightly controlled microclimate also means those crops can have better flavor and yield than counterparts that are grown in traditional farms, said Peggs, who added that in the great but unpredictable outdoors, everything from changes in soil acidity to humidity can harm crops.

Square Roots CEO Tobias Peggs is redefining urban farming. Square Roots

Those who buy Square Roots produce can scan a QR code on the packaging to read a “transparency timeline,” with details about their fresh food, like the identity of the farmers who grew it and when it was harvested and delivered to the store. One day Square Roots aims for its technology to work off-world. Kimbal Musk, who is Square Roots’ executive chairman and also holds board seats at SpaceX and Tesla, said: “I’m focused on bringing real food to everyone (on Earth), but the farming technology we are building at Square Roots can and will be used on Mars.” Peggs, who has a Ph.D. in artificial intelligence from Cardiff University, has a history of building businesses with Kimbal Musk. Peggs was the CEO of a social media analytics firm called OneRiot, which Musk co-founded. They sold it to Walmart in the fall of 2011. Peggs and other OneRiot employees joined Walmart Labs, and helped the retail giant roll out mobile apps and analytics in international markets. That was when Peggs became intrigued with the potential for software to help feed the world. More from Upstart 100:

Ant colonies inspire the new warehouse design of the future

Israeli start-up is using military-grade tech to fight fake news

Amazon has triggered an arms race in this technology Square Roots faces significant competition in what’s known as indoor ag or sunless farming, including venture-backed competitors Bowery Farming, Plenty, Freight Farms, Gotham Greens and AeroFarms, among others. Their potential to reduce the environmental footprint of agriculture is yet to be determined. Modern agriculture accounts for 24% of greenhouse gases and is the No. 1 source of pollution on the planet, according to environmental researcher Paul Hawken, the founder of Project Drawdown, a nonprofit that points to ways global warming can be reversed. Hawken told CNBC, “Indoor ag may or might not pencil out with respect to sustainability when all the energy and inputs are totaled.” That’s because indoor farming requires more human-made energy but less transport and distribution energy.

Square Roots container farms can grow fresh mint and basil, year-round, in Brooklyn. https://squarerootsgrow.com/

Moreover, crops from indoor farms might not match the nutrition of soil-grown crops, because the medium the plants are grown in is either hydroponic or assembled substrates. Hawken wrote: “What makes plants superfoods and nutritious is stress, not ‘perfect’ temperature-controlled growing environments. Phytonutrients that are vital to human health do not develop to the same extent indoors. Sun, UV radiation, insects, dryness, competition, wind and wide temperature variations ultimately make plants strong, delicious and nutritious.” But it will bring locally grown, organic produce — part of a healthy diet — to markets that may not have much of it otherwise, he said.

Inspiring a new generation of farmers

Square Roots is aiming to work with partners that use renewable energy as much as possible to power their modular farms, said Peggs. One recent example is Square Roots’ partnership with Gordon Food Service in Grand Rapids, Michigan, which runs its business partly on wind power. The company has agreed to roll out Square Roots modular farms across their network of hundreds of retail stores and food production and distribution facilities in the U.S. in coming years.

Rather than a plant factory, where you’d spend tens of millions to build an industrial-scale facility that could take two to three years, we pop up in a new city in a matter of weeks. Tobias Peggs Square Roots co-founder


Company: cnbc, Activity: cnbc, Date: 2019-11-12  Authors: lora kolodny, jacob douglas, christopher butler
Keywords: news, cnbc, companies, roots, peggs, eventually, indoor, farming, food, kimbal, square, crops, mission, astronauts, musk, mars, feed, musks, farms, world


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China exempts 16 American products from additional tariffs — here’s the full list

Washington and Beijing have imposed tariffs on billions of dollars’ worth of one another’s goods since the start of 2018, battering financial markets and souring business and consumer sentiment. For products on “List 1,” including fish meal for feed, shrimp and prawn seedlings and cancer drugs, tariffs already imposed will be refunded. For products on “List 2,” including whey for feed and lubricating base oil, tariffs were said to be non-refundable. Lubricating oil. Decitabine, fluorouridine, cy


Washington and Beijing have imposed tariffs on billions of dollars’ worth of one another’s goods since the start of 2018, battering financial markets and souring business and consumer sentiment. For products on “List 1,” including fish meal for feed, shrimp and prawn seedlings and cancer drugs, tariffs already imposed will be refunded. For products on “List 2,” including whey for feed and lubricating base oil, tariffs were said to be non-refundable. Lubricating oil. Decitabine, fluorouridine, cy
China exempts 16 American products from additional tariffs — here’s the full list Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-09-11  Authors: sam meredith
Keywords: news, cnbc, companies, tariffs, meal, including, oil, imposed, products, exempts, china, american, lubricating, hydrochloride, feed, additional, heres, list


China exempts 16 American products from additional tariffs — here's the full list

Containers sit at the Yangshan Port in Shanghai, China, Aug. 6, 2019.

China’s Ministry of Finance announced plans to exempt 16 types of U.S. products from additional tariffs on Wednesday, including food for livestock, cancer drugs and lubricants.

The exemption, which is scheduled to go into effect from September 17, will be valid for a year through to September 16, 2020.

The announcement comes as high-level trade officials from China and the U.S. prepare to meet in Washington next month. It will mark their latest attempt to resolve a protracted trade dispute. Washington and Beijing have imposed tariffs on billions of dollars’ worth of one another’s goods since the start of 2018, battering financial markets and souring business and consumer sentiment.

The State Council Tariff Commission said on the Ministry of Finance’s website that items on two separate tariff exemption lists would not be subject to additional charges imposed by China on U.S. goods.

For products on “List 1,” including fish meal for feed, shrimp and prawn seedlings and cancer drugs, tariffs already imposed will be refunded. Companies can apply to customs within six months.

For products on “List 2,” including whey for feed and lubricating base oil, tariffs were said to be non-refundable.

Here are the two lists in full, according to a CNBC translation:

LIST 1: 1. Other shrimp and prawn seedlings. 2. Aster meal and pellets. 3. Other purpura (except coarse powder and pellets). 4. Fish meal for feed. 5. Lubricating oil. 6. Grease. 7. Ring line, insecticidal ring, insecticidal nail, polythiane, etc. (including methylthiophosphorus, buprofezin, aspartate, indoxacarb). 8. Decitabine, fluorouridine, cyclophosphamide, gefitinib, capecitabine, raltitrexed, fludarabine phosphate, fluoride, cytarabine hydrochloride, gemcitabine hydrochloride, ectinib hydrochloride, ifosfamide. 9. Nonionic Organic Surfactant. 10. Mineral oil <70% lubricant. 11. Lubricants containing no petroleum or oils from bituminous minerals. 12. Medical linear accelerator. LIST 2: 1. Whey for feed (2%-7% by weight protein, 76%-88% lactose). 2. Release agent (oil by weight and oil extracted from bitumen ≥70%). 3. Isoparaffin solvent (early boiling point 225 ° C, flash point 92 ° C, density 0.79 g / cm3, viscosity 3.57mm2/s). 4. Lubricating base oil (product viscosity at 100 degrees Celsius). —CNBC's Hilary Pan contributed to this report.


Company: cnbc, Activity: cnbc, Date: 2019-09-11  Authors: sam meredith
Keywords: news, cnbc, companies, tariffs, meal, including, oil, imposed, products, exempts, china, american, lubricating, hydrochloride, feed, additional, heres, list


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Twitter rolls out a new feature to cut out irrelevant content when users follow a topic

Following topics on Twitter is a chaotic experience. On Tuesday, the company said that it’s using machine learning technology to filter out the noise and allow users to follow specific topics and see high-quality posts. Cleaning up the user experience is one of Twitter’s key challenges as it seeks to keep consumers engaged. The new follow feature is already being tested with some users of Twitter’s Android app and will be released to all users by the end of the year, said Kayvon Beykpour, Twitte


Following topics on Twitter is a chaotic experience. On Tuesday, the company said that it’s using machine learning technology to filter out the noise and allow users to follow specific topics and see high-quality posts. Cleaning up the user experience is one of Twitter’s key challenges as it seeks to keep consumers engaged. The new follow feature is already being tested with some users of Twitter’s Android app and will be released to all users by the end of the year, said Kayvon Beykpour, Twitte
Twitter rolls out a new feature to cut out irrelevant content when users follow a topic Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-08-13  Authors: salvador rodriguez
Keywords: news, cnbc, companies, interest, key, twitters, topics, rolls, cut, twitter, irrelevant, follow, content, feed, feature, topic, users, product


Twitter rolls out a new feature to cut out irrelevant content when users follow a topic

Following topics on Twitter is a chaotic experience. You type in a matter of interest, like a particular sports team or an event, and your feed fills up with all sorts of irrelevant posts alongside the content you want.

Twitter recognizes the problem and is now working to fix it. On Tuesday, the company said that it’s using machine learning technology to filter out the noise and allow users to follow specific topics and see high-quality posts.

“The key thing here is to make it as easy to follow an interest as it is to follow an account,” said Sriram Krishnan, Twitter’s senior director of product management, at an event at the company’s San Francisco headquarters.

Cleaning up the user experience is one of Twitter’s key challenges as it seeks to keep consumers engaged. Last month, the company rolled out a redesigned homepage designed to create an “accessible and universal way to join the conversations [people] care about.”

That followed an earnings report, in which Twitter reported better-than-expected revenue and beat estimates for monetizable daily active users, or people who could be shown an ad on the app or website. The mDAUs figure increased 14% to 139 million. The stock is up 45% this year.

The new follow feature is already being tested with some users of Twitter’s Android app and will be released to all users by the end of the year, said Kayvon Beykpour, Twitter’s product lead, at Tuesday’s event.

After users follow a topic they care about, the new feature will show them a feed of relevant tweets from numerous accounts curated by Twitter’s algorithms. It will initially be focused on sports topics.

WATCH: Here’s how to see which apps have access to your Facebook data — and cut them off


Company: cnbc, Activity: cnbc, Date: 2019-08-13  Authors: salvador rodriguez
Keywords: news, cnbc, companies, interest, key, twitters, topics, rolls, cut, twitter, irrelevant, follow, content, feed, feature, topic, users, product


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China’s soybean demand is ‘surprisingly’ strong despite continued swine fever outbreak

Soybean demand in China appears to be surprisingly robust despite the widespread culling of pigs due to African swine fever. “If China loses about 40% or more of their hogs, we would normally assume soybean demand would be down a large amount as well. Dutch agribusiness lender Rabobank said in a June report that losses in pig herd are “difficult to estimate” and could be anywhere from 20% to 70%. “Even if every pound of pork lost was exactly replaced by one pound of poultry, the overall soybean


Soybean demand in China appears to be surprisingly robust despite the widespread culling of pigs due to African swine fever. “If China loses about 40% or more of their hogs, we would normally assume soybean demand would be down a large amount as well. Dutch agribusiness lender Rabobank said in a June report that losses in pig herd are “difficult to estimate” and could be anywhere from 20% to 70%. “Even if every pound of pork lost was exactly replaced by one pound of poultry, the overall soybean
China’s soybean demand is ‘surprisingly’ strong despite continued swine fever outbreak Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-07-08  Authors: huileng tan
Keywords: news, cnbc, companies, demand, pig, feed, china, food, chinas, friedrichs, surprisingly, hogs, herd, outbreak, despite, strong, fever, swine, continued, soybean, pork


China's soybean demand is 'surprisingly' strong despite continued swine fever outbreak

A hired hand feeds a sow which recently gave birth to a new litter at the Grand Canal Pig Farm in Jiaxing, in China’s Zhejiang province.

Soybean demand in China appears to be surprisingly robust despite the widespread culling of pigs due to African swine fever.

That may be indicating that farmers are switching from food waste to manufactured feed, according to one analyst, which could mean better-than-expected demand will persist.

The Chinese use of soybeans is an important metric for the country’s trade relationships. Since China is the world’s top buyer of the oilseeds, it could give some support to American exports as shipments for the current marketing year may be on pace to top U.S. government forecasts, a recent Reuters analysis showed.

China’s sustained demand for soybeans has been called into question not just by trade war tensions but also by a raging outbreak of African swine fever, which has forced farmers to cull a significant percentage of their pigs.

Nevertheless, China’s need for the feed material seems to be defying expectations.

“The soybean crushing rate and soybean demand is down compared to last year at this time, but is still surprisingly strong given how many hogs China has lost,” said Darin Friedrichs, senior Asia commodity analyst at INTL FCStone.

“If China loses about 40% or more of their hogs, we would normally assume soybean demand would be down a large amount as well. At this point it’s maybe only down 5-10% or so which is surprising,” Friedrichs told CNBC.

However, China-based firms such as Cofeed are estimating year-to-date figures for certain soybean processing fell just 3.6% from a year ago, Friedrichs said.

Analysts have been struggling to assess the severity of the virus on China’s pig herds. Dutch agribusiness lender Rabobank said in a June report that losses in pig herd are “difficult to estimate” and could be anywhere from 20% to 70%.

China, which produces half the world’s pork, said in June its sow herd declined by a record 23.9% in May from a year ago, a slightly deeper drop than for the overall pig herd, Reuters reported. The government’s figures have, according to Rabobank, represented “one of the most optimistic estimates we have seen.”

The decline in pork supply in China has pushed up prices of food in the country and spurred consumers to eat other proteins such as chicken or seafood.

However, alternative meat sources such as poultry or seafood do not consume as much feed as pigs, said Friedrichs.

“Even if every pound of pork lost was exactly replaced by one pound of poultry, the overall soybean demand would be lower,” Friedrichs added in his report.

So, “perhaps this all comes down to the question of how much food waste was being fed to hogs,” Friedrichs said.


Company: cnbc, Activity: cnbc, Date: 2019-07-08  Authors: huileng tan
Keywords: news, cnbc, companies, demand, pig, feed, china, food, chinas, friedrichs, surprisingly, hogs, herd, outbreak, despite, strong, fever, swine, continued, soybean, pork


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Instagram will start putting ads in your ‘Explore’ feed

Ads are coming for your “Explore” feed on Instagram. Facebook-owned Instagram announced Wednesday it would be rolling out ads in the section of Instagram where users browse photos and videos from accounts they might not follow. When Instagram users tap a photo or video in the “Explore” section, the company said users may start to see ads as they scroll through content. Instagram said 80% of people follow a business on Instagram and said the “Explore” tab can “help them find the next business or


Ads are coming for your “Explore” feed on Instagram. Facebook-owned Instagram announced Wednesday it would be rolling out ads in the section of Instagram where users browse photos and videos from accounts they might not follow. When Instagram users tap a photo or video in the “Explore” section, the company said users may start to see ads as they scroll through content. Instagram said 80% of people follow a business on Instagram and said the “Explore” tab can “help them find the next business or
Instagram will start putting ads in your ‘Explore’ feed Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-06-26  Authors: megan graham
Keywords: news, cnbc, companies, promote, ads, start, instagram, explore, rolling, product, putting, feed, follow, company, business, users


Instagram will start putting ads in your 'Explore' feed

Ads are coming for your “Explore” feed on Instagram.

Facebook-owned Instagram announced Wednesday it would be rolling out ads in the section of Instagram where users browse photos and videos from accounts they might not follow. When Instagram users tap a photo or video in the “Explore” section, the company said users may start to see ads as they scroll through content. The changes will be introduced over the next few months.

It’s another way for Instagram to let brands get in front of potential customers. Instagram said 80% of people follow a business on Instagram and said the “Explore” tab can “help them find the next business or product they might love.” The company said more than half of accounts on Instagram use “Explore” every month.

“For advertisers, this is an opportunity to be part of what’s culturally relevant and trending while reaching new audiences who are looking to discover something new,” the post announcing the change said.

This is just the latest ad product announcement for Instagram, which earlier this month said it was rolling out the ability for advertisers to promote posts from “influencers,” or users who brands work with to promote their services or products.


Company: cnbc, Activity: cnbc, Date: 2019-06-26  Authors: megan graham
Keywords: news, cnbc, companies, promote, ads, start, instagram, explore, rolling, product, putting, feed, follow, company, business, users


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Instagram will now let advertisers put more ‘influencer’ ads in your feed

Facebook’s Instagram is rolling out a change that will let advertisers promote posts from “influencers,” or users who work with brands to promote services or products. When the branded ads appear in the Instagram feed or in stories, other users will see a “paid partnership with” tag on the post. The company says branded content ads in-feed will be available for all advertisers in “coming weeks” and for stories in the “coming months.” David Shadpour, CEO and founder of branded content platform So


Facebook’s Instagram is rolling out a change that will let advertisers promote posts from “influencers,” or users who work with brands to promote services or products. When the branded ads appear in the Instagram feed or in stories, other users will see a “paid partnership with” tag on the post. The company says branded content ads in-feed will be available for all advertisers in “coming weeks” and for stories in the “coming months.” David Shadpour, CEO and founder of branded content platform So
Instagram will now let advertisers put more ‘influencer’ ads in your feed Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-06-04  Authors: megan graham
Keywords: news, cnbc, companies, influencers, reach, feed, platform, brands, consumers, advertisers, ads, post, content, influencer, let, instagram, posts, branded


Instagram will now let advertisers put more 'influencer' ads in your feed

Facebook’s Instagram is rolling out a change that will let advertisers promote posts from “influencers,” or users who work with brands to promote services or products. This will widen the reach of those “branded” posts beyond just an influencer’s own following. And for consumers, that means you’ll likely soon be seeing sponsored posts for influencers you don’t follow.

Instagram announced the change in a blog post Tuesday. This comes after the platform discussed the upcoming update earlier this year at an event with businesses and influencers and said it has been testing the ads since last year, Ad Age reported in March.

The change comes as brands try to grapple with reaching consumers in a natural way that isn’t annoying for them.

When the branded ads appear in the Instagram feed or in stories, other users will see a “paid partnership with” tag on the post. The company says branded content ads in-feed will be available for all advertisers in “coming weeks” and for stories in the “coming months.”

A quote from Old Navy vice president of brand communications Liat Weingarten in the blog post indicated that the organic reach from “trusted sources who have credibility” has become “increasingly limited.”

“Promoting content directly from an influencer’s handle inherently gives the post more authenticity than coming from a brand handle, and we’re seeing significantly higher engagement rates using this strategy,” Weingarten wrote.

But even if a post has wider reach, brands still have to grapple with trust in a space where consumers are wary of the miracle benefits of the health supplements and weight-loss teas that are pervasive on the platform. A study released in May by media agency UM said 4% of respondents think that three-quarters or more of the information they get from influencers is true.

David Shadpour, CEO and founder of branded content platform Social Native, said in an email he expects the branded content ads to be effective at first because they’re a new type of content in the feed.

“However, over time, their impact will decrease because over-saturation will train users to tune them out, just like they’ve learned to do with brand ads. In the future we could even see a tipping point, where ads overtake organic content on the feed, causing the value of the platform to diminish for consumers,” he said.

He added that this will give brands more control over their influencer marketing strategy and give more metrics to gauge the return-on-investment of working with those influencers.

“Influencer marketing has already gained massive traction, and now brands can scale the reach and engagement of influencer posts to reach new target audiences. The downside though, is that posts are reaching people who didn’t actively opt-in by following that influencer as a result of having similar interests,” he said.


Company: cnbc, Activity: cnbc, Date: 2019-06-04  Authors: megan graham
Keywords: news, cnbc, companies, influencers, reach, feed, platform, brands, consumers, advertisers, ads, post, content, influencer, let, instagram, posts, branded


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Facebook is taking a page out of Google’s playbook to stop fake news from going viral

Facebook on Wednesday announced a slew of new features in its ongoing fight against fake news, and one of them is taken directly from the playbook of bitter rival Google. For this, Facebook is crawling and indexing the entire internet to identify and web sites that receive a disproportionate amount of their traffic from the social network. Back then, PageRank would take into account the number of websites and the quality of websites that linked to a web page to determine how high to rank it in s


Facebook on Wednesday announced a slew of new features in its ongoing fight against fake news, and one of them is taken directly from the playbook of bitter rival Google. For this, Facebook is crawling and indexing the entire internet to identify and web sites that receive a disproportionate amount of their traffic from the social network. Back then, PageRank would take into account the number of websites and the quality of websites that linked to a web page to determine how high to rank it in s
Facebook is taking a page out of Google’s playbook to stop fake news from going viral Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-04-10  Authors: salvador rodriguez, marlene awaad, bloomberg, getty images
Keywords: news, cnbc, companies, feed, fake, website, search, facebook, googles, lowquality, social, playbook, going, stop, web, websites, page, pagerank, viral, taking, results


Facebook is taking a page out of Google's playbook to stop fake news from going viral

Facebook on Wednesday announced a slew of new features in its ongoing fight against fake news, and one of them is taken directly from the playbook of bitter rival Google.

The social media company said it will use a new approach called Click-Gap to reduce the amount of low-quality content, such as fake news, that users see on News Feed. For this, Facebook is crawling and indexing the entire internet to identify and web sites that receive a disproportionate amount of their traffic from the social network. Then, it will lower the prominence of posts from these sites.

The idea is that if a website is relying primarily on Facebook links to get viewers, and is not getting more links from other parts of the web — such as Google, Reddit, Bing or Yahoo — that’s a signal that the website has poor content. Or, as Facebook puts it, “This can be a sign that the domain is succeeding on News Feed in a way that doesn’t reflect the authority they’ve built outside it and is producing low-quality content.”

This approach is reminiscent of the famous Google PageRank algorithm that the search company used to rank results when it first launched in 1998. Back then, PageRank would take into account the number of websites and the quality of websites that linked to a web page to determine how high to rank it in search results.

With Click-Gap, Facebook is using a PageRank copycat to filter low-quality results to the depths of News Feed, reducing the number of people who will see those posts.

WATCH: Here’s how to see which apps have access to your Facebook data — and cut them off


Company: cnbc, Activity: cnbc, Date: 2019-04-10  Authors: salvador rodriguez, marlene awaad, bloomberg, getty images
Keywords: news, cnbc, companies, feed, fake, website, search, facebook, googles, lowquality, social, playbook, going, stop, web, websites, page, pagerank, viral, taking, results


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Facebook 4Q earnings preview

On Facebook’s last earnings call in October, CEO Mark Zuckerberg spoke excitedly about the company’s growth opportunities in its Stories product, an important segue for investors who were focused on the disappointing revenue and user numbers. Facebook is undergoing a major shift in how it generates revenue from advertisers. Investors will be eagerly awaiting an update on how well that plan is working when Facebook reports fourth-quarter results after the closing bell on Wednesday. Analysts expec


On Facebook’s last earnings call in October, CEO Mark Zuckerberg spoke excitedly about the company’s growth opportunities in its Stories product, an important segue for investors who were focused on the disappointing revenue and user numbers. Facebook is undergoing a major shift in how it generates revenue from advertisers. Investors will be eagerly awaiting an update on how well that plan is working when Facebook reports fourth-quarter results after the closing bell on Wednesday. Analysts expec
Facebook 4Q earnings preview Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-01-30  Authors: salvador rodriguez, marlene awaad, bloomberg, getty images
Keywords: news, cnbc, companies, revenue, zuckerberg, mark, facebooks, feed, facebook, preview, share, 4q, growth, earlier, earnings


Facebook 4Q earnings preview

On Facebook’s last earnings call in October, CEO Mark Zuckerberg spoke excitedly about the company’s growth opportunities in its Stories product, an important segue for investors who were focused on the disappointing revenue and user numbers.

“I just think that this is the future,” Zuckerberg told analysts. “The opportunity will be even bigger because it looks like Stories will be a bigger medium than Feed has been.”

Facebook is undergoing a major shift in how it generates revenue from advertisers. Instead of counting on ads sold across the site’s core News Feed and the feed on Instagram, Facebook is gearing up to make more money from Stories, the user-generated photos and videos that take over an entire screen.

Investors will be eagerly awaiting an update on how well that plan is working when Facebook reports fourth-quarter results after the closing bell on Wednesday.

Analysts expect Facebook to report revenue growth of 26 percent to $16.4 billion, from $13 billion a year earlier, according to estimates compiled by Refinitiv. That would mark the slowest year-over-year growth for any quarter since Facebook’s IPO in 2012. Net income likely increased to $2.19 a share from $1.44 a year earlier, when earnings were reduced by 77 cents a share due to changes in the tax code.


Company: cnbc, Activity: cnbc, Date: 2019-01-30  Authors: salvador rodriguez, marlene awaad, bloomberg, getty images
Keywords: news, cnbc, companies, revenue, zuckerberg, mark, facebooks, feed, facebook, preview, share, 4q, growth, earlier, earnings


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China’s soybean imports show American farmers have more to fear than the trade war

Along with soft auto sales and dismal manufacturing data, China’s remarkably weak soybean imports add more evidence of a slowdown in the world’s second-largest economy. China, the world’s top soybean consumer, has turned to Brazil and other exporters for its supplies since slapping tariffs on U.S.-origin soybeans. That essentially signals to farmers that they shouldn’t cede too much acreage to other crops at the expense of soybeans, says Smithmier. China is the world’s biggest consumer of soybea


Along with soft auto sales and dismal manufacturing data, China’s remarkably weak soybean imports add more evidence of a slowdown in the world’s second-largest economy. China, the world’s top soybean consumer, has turned to Brazil and other exporters for its supplies since slapping tariffs on U.S.-origin soybeans. That essentially signals to farmers that they shouldn’t cede too much acreage to other crops at the expense of soybeans, says Smithmier. China is the world’s biggest consumer of soybea
China’s soybean imports show American farmers have more to fear than the trade war Cached Page below :
Company: cnbc, Activity: cnbc, Date: 2019-01-16  Authors: feature china, barcroft media, getty images
Keywords: news, cnbc, companies, imports, soybean, trade, prices, fear, war, worlds, farmers, chinas, smithmier, demand, feed, american, soybeans


China's soybean imports show American farmers have more to fear than the trade war

The ongoing U.S.-China trade dispute is now being complicated by an outbreak of African swine flu that threatens to suppress Chinese demand for soy meal, a common hog feed, for months to come. Along with soft auto sales and dismal manufacturing data, China’s remarkably weak soybean imports add more evidence of a slowdown in the world’s second-largest economy.

China, the world’s top soybean consumer, has turned to Brazil and other exporters for its supplies since slapping tariffs on U.S.-origin soybeans. The trade tension has weighed on prices, with soybeans losing more than $2.50 per bushel — roughly a quarter of their value — between the 2017 peak in March and the trough in September.

As Beijing and Washington endeavor to end the dispute, prices have rallied about 80 cents. That essentially signals to farmers that they shouldn’t cede too much acreage to other crops at the expense of soybeans, says Smithmier. However, he believes that’s a false signal and prices will soon correct.

“There has been talk that China has bought up to 5 million tonnes of US soybeans in the last month as trade negotiations take place,” he wrote in a blog post. “This has a nice ring to it, but in our view, these are goodwill purchases for Chinese state-owned storage and nothing more. These trades in no way portray real demand within the country.”

China is the world’s biggest consumer of soybeans, so the faltering imports are a major red flag for demand. Meanwhile, the world’s top three soybean suppliers — the United States, Brazil and Argentina — have all produced sizable crops.

“We’re already dealing with record-high global soybean stocks,” Smithmier says.

“The last thing you need to add to the difficulty of the trade war is a true demand problem in China, one that is caused by lower demand from feed, not just trade war rhetoric. You have an absolute issue there.”


Company: cnbc, Activity: cnbc, Date: 2019-01-16  Authors: feature china, barcroft media, getty images
Keywords: news, cnbc, companies, imports, soybean, trade, prices, fear, war, worlds, farmers, chinas, smithmier, demand, feed, american, soybeans


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